The “downseason” for marinas can be months of lower boater traffic and decreased income. The lake or river slows and tumbleweeds blow in. So, what can you do to be visible in the winter months?
Ensure your marine business thrives in 2025. Learn why a solid marketing plan is the key to setting goals, staying organized, and driving success.
By showcasing your marina’s unique features, virtual tours make it easy for potential customers to explore remotely and connect with your services. Let’s talk about the tools and strategies to create captivating tours that can boost your online visibility and attract new visitors from afar.
Not only do your reviews look good reflecting outward, but a growth-oriented manager will study their reviews for how they can improve internally. They are a foundational support of your digital presence – good reviews – and testimonials – are a must.
Today, we discuss the strategy behind your feedback, and how to get more of it.
Some marinas–around this time of the year–do a last-year reflection followed by a new-year goal-setting to prepare to step forward and reach new heights. With the AMI Conference concluding last week, and marine industry stakeholders invigorated as we high-tide ebb our way to spring, now is a great time to review one of the simplest, surest ways to engage customers:
The newsletter.
Today, we explore the upsides and downsides of three marina marketing directions: Chief marketing officers, marketing agencies, or the old-fashioned do-it-yourself.
Endless stories could be told about a lake that holds a “Burning of the Socks” event each spring, or one that draws anglers to one of the world’s only self-sustaining striped bass populations. These forested shores that hold so much American history are home to Cedar Bayou Marina, which Hammer & Nail has joined with to bring its story to a wider audience.
Is video for marina marketing translating to more boaters in your marina? We’ll explore why it’s effective and how you can amplify search traffic, page conversions, and product purchases through the simplicity of a cell phone video.
Hammer and Nail Marketing will offer their insight into simple marina marketing tips for managers of all marina sizes in a virtual AMI webinar on Wednesday, April 5th.
Marker 79 Marina is the definition of a small family-oriented marina, and in one year, its business has more than quadrupled, after choosing the team with the right digital marketing strategy for small marinas.